"Small Specialty" turns into "Big Industry" from Guangxi to world

Since the implementation of the national marketing project for Guangxi specialty in 2014, it has been innovated and upgraded in 2017. The Commerce Department of Guangxi Zhuang Autonomous Region and various cities with subordinate districts have established Guangxi specialty “One City, One Product”, which promotes specialty industries. In addition, the most representative specialty in every city in Guangxi has become a prominent "Business Card" of specialty that "Goes Out". The “Small Specialty” in Guangxi, including Nixing pottery in Qinzhou, is made into “Big Industry” and is sold throughout the country and even the world.

At present, Qinzhou City is trying hard to make Nixing pottery an influential industrial group in Guangxi and even the whole country. The whole city has already owned more than 500 Nixing pottery enterprises and business operators, with more than 10,000 employees and an annual output value of over 1 billion yuan. Similar to the way that Qinzhou Nixing pottery uses cultural exchanges and the expansion of the recognition of cultural identity to promote the “Going Out” of Guangxi products, it is precisely one of the ways that Guangxi specialty “One City, One Product” will open up overseas markets in the future. The whole region has taken many measures and strived to open a new window for Guangxi specialty to enter the world market.